CHAM

There are currently over 10k hashtags for ‘chia seed jam’ on Instagram, yet, up to now there hasn’t been a convenient way of purchasing it as a consumable product… At least not an option with packaging that is cham-packed full of youth and vibrancy like CHAM! Traditional jam is still packed with sugars and the category is ready to be shaken up with a light, yet tasty, healthy alternative.

  • Project Outline

  • Details

    Year

    • 2017

    Origin

    • London

    Sector

    • Food & Drink

    Team

    • Laura Evans

      Design Director

02. Brand Direction

Next Project

Wentworth Woodhouse

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